The Top 4 Most Effective Fundraising Appeal Envelopes
If your donors don’t open your fundraising appeal letter it doesn’t even matter what’s inside it. It doesn’t matter how compelling the ask is, how...
Nonprofit Marketing
How to Write for SEO and Rank on Google
Getting noticed is a challenge. The internet is a busy, crowded place, buzzing with almost 2 billion websites and millions of brands competing for...
5 Ways to Incorporate Data and Automation into Your Marketing Strategy
Information is important in any field. Nonprofit organizations are no exception. The data utilized by the nonprofit sector can be used for an...
7 Lessons From Marketing Ethics
Ethics are what we hold close to our hearts. They're values or moral principles governing the conduct and actions of a group of people or...
6 Video Marketing Tips For Nonprofits
Video marketing is probably the best medium available at the moment for engaging audiences and promoting messages. According to research by HubSpot,...
The Anatomy of an Effective Fundraiser Letter
Social media is all the rage these days. Although less personable, it’s become a major outreach tool. But according to the Blackbaud Institute,...
Trends in Philanthropy: 4 Ways Nonprofits are Changing
We’re seeing significant changes in the world. The COVID-19 pandemic has impacted aspects of society that we never expected. Individuals are working...
10 Nonprofits Making the Most of the Google Ad Grant
This post was sponsored by Nonprofit Megaphone When disaster strikes, nonprofits are often the first organizations to be creative and adapt to new...
Neuromarketing Explained
There’s strong competition among nonprofit organizations when it comes to fundraising in the U.S. There are more than 1.5 million tax-exempt...
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